The Bay of Plenty (Māori: Te Moana-a-Toi) is a large bight in the northern coast of New Zealand's North Island. It stretches from the Coromandel Peninsula in the west to Cape Runaway in the east, a wide stretch of some 259 km of open coastline. The Bay of Plenty Region is situated around this body of water, also incorporating several large islands in the bay. The bay was named by James Cook after he noticed the abundant food supplies at several Māori villages there, in stark contrast to the earlier observations he had made in Poverty Bay.
The lush parks and golden beaches of Tauranga make it a popular destination for outdoorsy folks and watersports lovers. Here on New Zealand’s North Island, you’ll find a variety of opportunities for surfing, white water rafting, kiteboarding, hiking and golfing. Take a refreshing dip in the swimming holes by Kaiate Falls, which cascade beautifully over the bluffs. Families might like to visit one of Tauranga’s amusement park, take a guided nature tour or swim with dolphins in the Bay of Plenty.
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